Keeping you up to date on the coolest of the cool from the tastefully-filtered style goldmine...

Shaun Ross




Best known for being the first male albino model, Ross is every inch the fashion maverick, he's snagged high profile campaigns for Alexander McQueen and Givenchy and featured in Vogue, Paper, Another Man and many more. When he's not parading up and down the catwalks for NYFW you can spot him looking fashionably flamboyant at all the NWFW fashion parties on his IG.
GET THE LOOK: SHOP OUR MONOCHROME TREND HERE

 

Public School NYC (Dao-Yi Chow & Maxwell Osborne)




Officially the kings of this year's NYFW -  hailed as the 'IT' men of the moment by NY Times this duo have a legion of high profile fans including Ms Vogue herself, Anna Wintour. So it's no wonder the guys who put together such a stellar AW14 menswear show should get our seal of approval.
GET THE LOOK: SHOP OUR SKINNY SUITS RANGE HERE


TONY STONE




Parisian model, blogger and general style connoisseur Mr Stone seemingly has it all. Epic beard. Check. Tall and lean model physique. Check. Cool clothes. Check. If you want to have serious life envy just head to Tony's IG or check out his pretty cool personal style blog here.
GET THE LOOK: NAVY WOOL SMART COAT


EUGENE TONG




A fave at Generation, sartorial demi-god Tong always brings the fire when it comes to world class streetwear outfitting. All black everything (natch) and classic shades, classic beanie and puffer jacket. This picture's from the also-very-cool feed of very-cool photo-doer Ryan Plett but Tong's personal feed's worth a butch too.
GET THE LOOK: BLACK METALLIC HOODED PUFFER


TRINIDAD JAMES




Young Trinny, as we've taken to calling him, likes gold. He likes it so much that he released a song called All Gold Everything. We don't blame him - for years gold had an air of Del Boy about it but it's crept back over the acceptability margin and then built up pace and leapt over into the cool bracket (Jesus, that was a strained metaphor). Anyway - the Trinidadian-American rapper always looks cool on the IG and that red jacket (CURVEBALL) looks especially so.
GET THE LOOK: RED HOODED JACKET